If you're responsible for recruitment at your company, you know how challenging it can be to find candidates. It can be time-consuming and frustrating, especially if you’re not getting the results you want. But finding qualified candidates doesn’t have to be so difficult. With the right recruitment tools, you can streamline the process and find the best candidates for the job.

There are a number of recruitment tools available, each with its own advantages. In this article, we’ll share five recruitment tools that will help you streamline your recruitment process.

What are Recruitment Tools?

Recruitment tools are software solutions that help businesses automate and streamline their recruitment process. There are a number of different types of recruitment tools available, each with its own advantages.

Some common types of recruitment tools include:

• Applicant Tracking Systems (ATS)
• Job Boards
• Recruiting Software
• Recruitment Marketing Platforms

Each of these tools can help with different aspects of the recruitment process, from finding candidates to tracking applications.

Why Use Recruitment Tools?

There are many reasons why you might want to use recruitment tools. Maybe you’re not getting the results you want from your current recruitment process, or maybe you’re looking for ways to streamline your process. Either way, recruitment tools can help.

Here are some of the benefits of using recruitment tools:

• They can help you save time. You can automate repetitive tasks like posting job descriptions and sending rejection emails with recruitment tools. This frees up your time to focus on more critical tasks, like screening candidates.
• They can help you find better candidates. Using recruitment tools, you can target a specific audience of job seekers and reach qualified candidates you might not have otherwise found.
• They can help you improve your hiring process. With recruitment tools, you can track applicants throughout the recruitment process and identify areas where your process needs improvement.

5 Recruitment Tools You Should be Using

Many recruitment tools are available, but not all of them are created equal. To help you find the best recruitment tools for your needs, we’ve compiled a list of five of the best recruitment tools available:

1. Job Boards

One of the first places that many job seekers go when looking for work are the job boards. They are a great place to start if you are an employer looking for a self-selecting talent pool. Those looking for work, and even those who already have jobs but may want to explore other opportunities, can browse the job ads on these boards to see what might work for them. They will search through job descriptions to see what is relevant to their skill set or interests, and some may even apply directly from the job boards.

While putting out job postings on these boards may be the first step of the recruitment process, employers should be careful not to assume that they can stop at this step. The Balance Careers reports that the majority of job applicants ultimately find the job that they end up at through some other means:

While looking for work on a job board is a great place to start, most successful applicants feel more comfortable getting a job through a friend or other network connection instead.

2. Applicant Tracking System

This software allows employers to enter and maintain data on all of their various potential candidates. They can log every interaction they have with those candidates so they will always know who they have spoken with and what was said. They can also use the recruiting software to keep notes on everyone that they are considering.

Maintaining all of this data used to be incredibly expensive and labor-intensive, but the employee recruitment software cost that companies deal with now is quite minimal compared to the value that they get from this recruitment software. It has cut back on the need for certain roles in the HR department, and it is far more accurate with the data than any human ever could be. Thus, this should be part of the recruitment strategy for any company that is serious about getting the best help possible.

3. Lumina

Creating video job postings in a video format is a great way to stand out. Watching videos is fun, and people are often more engaged by video content than by plain text. Job postings with video content get 34% more applicants than those without. Lumina is a recruitment tool that allows employers to create video job postings with just one click. The professional video will showcase your company and the open position. It’s a great way to attract attention to your posting and increase the chance of qualified candidates applying.

With a video job ad, you can stand out from the competition and attract top talent by making it easy to learn about your company's culture, values, and mission.

This tool is excellent for busy professionals who want to create videos that are:

• Branded
• Automatically edited and rendered
• Easy to make (one click)

Want to convert an existing job post? Request your free video today.

4. Social Media

Social media recruitment tools are a given in today’s business world. As mentioned before, 50% of job seekers say they found their current position through a friend. With that in mind, it only makes sense to extend your recruitment efforts to social media platforms. LinkedIn is the first place to start, but don’t forget about Twitter, Facebook, and Instagram.

You can use social media to post job openings, share company news, and promote your employer brand. You can also use social media to connect with potential candidates and build relationships. Get creative with your recruitment strategy and see how social media can help you attract top talent.

Here are some surprising facts about the lifespan of posts across various social networks:

• Facebook - 75% of the engagement that a given post ever gets will happen within the first 5 hours that it is posted
• Twitter - The average lifespan of a tweet is just 24 minutes. You need to get particularly lucky to generate a tweet that gets so much engagement that it continues to get much attention even one hour after being posted.
• Snapchat - Snaps last just 1 to 10 seconds after they are sent to the intended user.

With this in mind, it’s important to post unique and engaging content on social media to receive attention and engagement. Converting job posts into videos is a great way to accomplish this.

5. Recruitment CRMs

A recruitment CRM is a tool that helps you keep track of your interactions with potential candidates. It’s different from an applicant tracking system in that it’s designed to help you manage your recruitment process from start to finish.

With a recruitment CRM, you can:

• Store contact information for potential candidates
• Schedule and track recruitment events
• Send automated emails to candidates
• Rate and review candidates

A recruitment CRM can help you keep your recruitment process organized and efficient.

Need Help With Your Recruiting Process?

These five recruitment tools can help you recruit and retain candidates in a tight labor market. Now is the perfect time to give some of these a try as you look for ways to compete in an increasingly challenging landscape.

If you want to level up your recruitment strategy, reach out to Lumina to convert your plain job postings into engaging video job ads.